ZCL is the largest manufacturer of underground fiberglass storage tanks in the world. Maintaining a consistent onboarding experience across their 7 North America locations was an important challenge for this people-oriented organization. As a manufacturing company, performing orientation often results in a supervisor or top-performer being removed from the operation.
Let’s face it, onboarding can be dull and often focuses too heavily on policies and paperwork. For ZCL, we developed an eLearning experience that brings storytelling, powerful visuals, and learner engagement to the forefront. While policies are still a necessary element of ZCL’s onboarding process, we’ve helped put them in contexts that make them easy for employees to absorb.
Delivering a reliable onboarding message ensures ZCL new hires experience a consistent introduction to ZCL’s culture and employee expectations. This approach also allows supervisors to stay focused on the Operation and to spend their dedicated time with new hires focusing on high-value activities.